Author: Jamie Prescott

Jamie has worked at some of the most creative branding agencies in the United Kingdom. He loves writing, and because of his experience with branding agencies, Jamie writes fabulous news about brands.

The first sale – that happened on Oct 21 — of the Redmi Note 8 series was successful and Xiaomi believes that the sales in future will also be great. The next sale of the Redmi Note 8 and Redmi Note 8 Pro is today at 12noon. After receiving a tremendous response in India, Xiaomi India has allegedly confirmed that the next sale of Redmi Note 8 series will start today at 12 Noon. According to the report, over 1.5 million people in India have shown interest in the Redmi Note 8 and the Redmi Note 8 Pro.  The first…

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BT has allegedly launched its biggest brand campaign in 20 years. The brand is all set to position itself as a channel to break down barriers between families and communities. Speaking about the campaign, Chief Executive, BT Consumer Division, Marc Allera said: “Today’s launch of the ‘Beyond Limits’ campaign represents a real shift for BT, inside and out. Our presence and scale across the UK mean that we have an opportunity and responsibility to go further than ever to connect more people and businesses across the UK, help them make the most out of the technology they have, and equip…

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Blue Star Ltd., air conditioning and commercial refrigeration major has appointed leading cricketer Virat Kohli as its brand ambassador in order to raise its market share. Speaking about the association, MD, Blue Star Ltd., B. Thiagarajan said, “The air conditioner industry will end the current fiscal with a growth rate of 10% to 12%, whereas we will outgrow the industry at 15% to 17%.” Further he said, “Our aim is to end the year with a 12.5% market share. In the next phase of growth, we want to improve our market share to 15% by FY24, for which we require…

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The premium hair colour range that is specifically crafted for salon professionals and technicians, Streax Professional has appointed actress Vaani Kapoor as its brand ambassador at an event held in Mumbai. The actress reportedly walked the ramp at the event to launch the brand’s latest collection, Retro Funky. As part of the association, Kapoor will be featured in the brand’s print and digital communication campaigns. Speaking on association with Kapoor, Professional Division Head, Hygienic Research Institute, Rochelle Chhabra said, “We are delighted to have Vaani join the Streax Professional family. Vaani is a talented, vivacious and stunning youth icon, who…

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Rolex Brand Ambassadors, which include Roger Federer, Tiger Woods, Garbine Muguruza, Maria Sharapova, Alain Hubbert, and Caroline Wozniacki, now has new inclusion to its long list viz. Bianca Andreescu. Andreescu’s exemplary performance and first win against Serena that came in Rogers Cup in Toronto has caught many individuals by surprise. She is only 19, but she has made a significant impact in the world of tennis, with the Rogers Cup, Indian Wells, and US Open titles to her name. Andreescu’s athletic potential, determination, talent, and meteoric rise has helped her earn several endorsements from firms such as Nike, Copper Branch,…

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HFCL (Himachal Futuristic Communications Ltd.) is set to launch a new line of advanced wireless network connectivity solution “IO”. “IO” is an acronym for Input-Output. The brand is set to launch the solution today i.e., October 14th, 2019 at the India Mobile Congress 2019, at Aerocity, New Delhi. According to HFCL, the latest solution “IO” is a platform that will bring in efficiency and intelligence to mobility and will also assist citizens to use the most advanced Wi-Fi technology products and solutions. Further HFCL mentions that the solution includes products that are extremely power-efficient and fully compliant with the Policy…

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Griffin technology ropes in seven-time NASCAR Cup Series champion Jimmie Johnson as its brand ambassador. Speaking on the association, Griffin Vice President of Brand, Lane Timian said, “Most people know Jimmie for his famed achievements as a seven-time NASCAR champion. While his driving skills are unmatched, it is Jimmie’s impressive accomplishments out of the driver’s seat and off the racetrack that compelled our team to jump on the opportunity to join forces.” While Johnson said, “Griffin does a fantastic job of developing products that fit a person’s mobile lifestyle perfectly, especially mine. Whether it’s running, biking or simply taking my…

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Facebook is all set to take its Portal video chat gadgets to the business world, and in the process the brand will grab a bigger slice of the videoconferencing market, where Cisco Webex, Zoom, and Microsoft’s Skype are amongst the leaders. On Tuesday, Facebook announced that its communication and collaboration service for companies will work with Portal devices. People who own a Portal and use Workplace in the office will easily be able to combine the two to make video calls to the partners and colleagues. In an interview, Facebook’s head of Workplace, Karandeep Anand said, “Even with the first…

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Bajaj Auto is all set to enter the electric mobility space with the introduction of its new electric mobility brand Urbanite brand. The bran will officially launch the two-wheeler on October 16, 2019. With the launch of Urbanite Bajaj Auto will become the latest mainstream two-wheeler manufacturer to enter the electric mobility space. The Urbanite brand is expected to be a new division under Bajaj Auto that will spawn electric scooters. The Urbanite scooter is likely to gain a premium position in the market after its arrival and is exected to take on the likes Ampere Electric Vehicles, Ather Energy,…

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NBCUniversal has expanded its subscription video-on-demand (SVOD) reality service Hayu to South East Asia, including Philippines, Singapore and Hong Kong to strengthen its presence. Hayu will allegedly be available on mobile, tablet and online via Hayu.com. The launch also includes updated Hayu platform, which delivers across all Hayu subscriber markets, with a faster performance across Android and iOS app and web, along with some additional features. Senior vice president, branded on-demand, NBCUniversal International, Hendrik McDermott said, “Our direct-to-consumer launches in [Asia] along with improved functionality on the platform are two key milestones for Hayu. Now available in 14 markets, Hayu…

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