DREST, the mobile gaming company that opens up the often exclusive worlds of luxury fashion, beauty and lifestyle to everyone, everywhere, announces that it raised £15M of funding to continue the genre defining development of its new product proposition, DREST Game 2.0. The funding reinforces DREST’s status as the premium fashion gaming experience, allowing the company to build on its strong momentum. Since its launch in 2019, DREST has recorded 250% year-on-year user growth, raised £30 million, and works directly with over 260 brands including Breitling, Cartier, Christian Louboutin, Fendi, Gucci, Prada and Valentino. The investment comes at a time…
Author: Team B.E
The Mediterranean diet is renowned for its numerous health benefits, and at the core of this dietary pattern lays an exceptional antioxidant known as hydroxytyrosol. A compound abundant in extra virgin olive oil and other Mediterranean staples, hydroxytyrosol has been the subject of extensive research, revealing its remarkable potential for promoting overall well-being. Hydroxytyrosol is a natural phenolic compound that possesses potent antioxidant properties. It is derived from the olive fruit and is found in particularly high concentrations in extra virgin olive oil, a key component of the Mediterranean diet. This remarkable antioxidant has been shown to have a wide…
Alia Bhatt, the epitome of grace and elegance, has taken on the role of brand ambassador for Malabar Gold & Diamonds, shining brightly in the grand 2023 edition of Brides of India. This prestigious event, presented by Malabar Gold and Diamonds, has garnered immense success following the remarkable #MakeWayForTheBride campaign in 2021. Now, with the theme #ShowTheWay, the focus is on an exquisite collection of 14 diverse brides, each adorned with unique jewellery styles. The heart of the campaign lies in the captivating #ShowTheWay advertisement, showcasing a stunning lineup of brides, representing different styles and ethnicities. From the resplendent Bejeweled…
NIC Honestly Crafted Ice Creams (NIC), a renowned brand under the Walko Food Company, has recently announced a partnership with Indian actor Rashmika Mandanna as their first-ever brand ambassador. This collaboration brings together Rashmika’s natural charisma and NIC’s unwavering commitment to excellence, creating a unique experience for ice cream enthusiasts. With Rashmika on board, NIC aims to further solidify its presence in the hearts and palates of ice cream lovers across India.NIC Honestly Crafted Ice Creams has established itself as a leading brand, offering over 60 delectable flavors at more than 1,000 locations across 110 cities in India. NIC is…
Kiara Advani, a prominent Bollywood actor, has been chosen as the brand ambassador for Galaxy chocolates, a renowned confectionery brand under Mars Wrigley. This exciting collaboration was recently announced, accompanied by a teaser video and a full advertisement featuring Kiara Advani, shared on her official social media platforms. The advertisement portrays Advani engaging in a playful hide-and-seek game with the moon, as the moon casts a spotlight on the Galaxy chocolate and becomes fixated on it. This creative portrayal aims to convey the extraordinary and delightful experience that Galaxy chocolates offer, positioning the brand as the preferred choice for pleasure…
In today’s consumer-driven world, the term “brand” has become ubiquitous, influencing our choices, perceptions, and identities. But what exactly is a brand? Beyond its logo, name, or product offerings, a brand encompasses a complex amalgamation of emotions, experiences, and values. Let us delve into the multifaceted concept of a brand, exploring its meaning, significance, and profound impact on businesses and consumers alike. Defining a Brand At its core, a brand represents the unique identity and reputation of a business, product, or service. It encompasses the collective impressions, emotions, and associations stakeholders form when interacting with that entity. A brand goes…
Online learning has gained immense popularity as a convenient and accessible mode of education. With technological advancements and the widespread availability of the internet, more and more people are turning to online learning platforms to acquire knowledge and enhance their skills. This article explores the reasons behind the increasing popularity of online learning and highlights the benefits it offers to learners. The popularity of online learning has skyrocketed. The traditional classroom setting is no longer the only option for education. Online learning provides an innovative and flexible approach to acquiring knowledge, allowing individuals to pursue their educational goals while balancing…
Are you in the market for a new watch? Are you tired of the watch chipping away at your wrist and making you look substandard? Have you considered what a well-chosen women’s watch can do for you? To get the most out of your choice of watch, you need to consider what you’re getting out of the deal. You need to take the time to do this to save money on a watch that’s nothing but a fashion faux pas. Take these tips to heart and consider a watch a lifestyle fixture, not an afterthought. 1. Consider Your Wrist Size…
The T20 captain Hardik Pandya has been announced as the brand ambassador for Hyundai Exter. Hyundai Motor India Limited (HMIL) is the country’s second-largest carmaker and the largest exporter since its foundation. “To epitomise the image of the new SUV, we could think of none other than Hardik Pandya, who has emerged as one of India’s brightest stars in the recent history of the sport of cricket. Based on his great performances on the pitch as a leader and his great family values, we are confident that Pandya will amplify our brand campaign and help connect the brand with millennials…
Dabur India, a trusted name in Ayurvedic products, has recently announced its collaboration with Bollywood sensation Nora Fatehi. Nora will be the celebrity brand ambassador for Dabur’s latest offering, the cooling hair oil called Dabur Cool King Thanda Tel. This exciting partnership aims to captivate consumers with a fresh campaign, promising a rejuvenating experience this summer. Nora Fatehi’s vibrant energy and natural beauty perfectly align with Dabur Cool King Thanda Tel’s essence. The cooling hair oil stands out from the competition with its unique innovation – a specially designed chill tube infused with peppermint and cooling crystals. This combination offers…