Garnier, a global leader in natural beauty products, has proudly announced Bollywood actor and Gen Z icon Vedang Raina as its latest brand ambassador. This partnership reflects Garnier’s dedication to making beauty accessible and sustainable for everyone, regardless of gender.
Vedang Raina, known for his youthful energy and broad appeal, will represent Garnier India. His association with the brand underscores a commitment to blending scientific advancements with skincare, resonating with both young and older audiences.
Garnier continues to pioneer in “Green Beauty,” emphasizing eco-friendly innovations. The brand is renowned for its cutting-edge green sciences and sustainable practices, including responsibly sourced ingredients, cruelty-free products, and biodegradable packaging. This approach aims to minimize environmental impact while delivering effective skincare solutions.
To highlight their commitment, Garnier recently showcased their innovations at the Garnier Green Academy. This three-day event in Singapore spotlighted the brand’s dedication to sustainable skincare, featuring Green Sciences tailored for diverse skin types. Garnier, known as one of Asia’s leading beauty brands, is also the top brand for serums and micellar water globally. With extensive testing on over 10,000 skin types, including many specific to Indian consumers, Garnier ensures precision in every product formulation.
The Garnier Green Academy brought together over 300 industry experts, beauty creators, and renowned Southeast Asia and India dermatologists. The event, part of Garnier’s #NotAllSkincareIsTheSame campaign, provided a platform to explore Garnier’s innovative and sustainable skincare solutions. Vedang Raina, along with 14 beauty influencers and two dermatologists, had the opportunity to delve into Garnier’s world and preview upcoming product launches.
Andre Albarran, Garnier’s Senior Vice President of Global Marketing for Emerging Markets, remarked, “The launch of the Garnier Green Academy in Singapore is a major milestone in our journey across Asia. Asia’s role in setting beauty trends is crucial to our global strategy. Our renewed brand identity, rooted in Green Sciences, highlights our commitment to delivering effective, sustainable, and accessible beauty solutions. We aim to shape the future of beauty for generations to come.”
Garnier’s goal is to educate and empower consumers with skincare solutions tailored for Asian skin, using Green Sciences to ensure effectiveness while reducing environmental impact.
Anshuman Wanchu, General Manager of Marketing at Garnier, L’Oréal India, expressed enthusiasm about Vedang’s appointment: “We are thrilled to have Vedang as our brand ambassador in India. His vibrant personality and charm align perfectly with our brand. At Garnier, sustainability and innovation are at our core, and with Vedang joining us, we look forward to inspiring a more inclusive beauty landscape.”
Vedang Raina shared his excitement about joining Garnier: “I’m honored to partner with a brand like Garnier that values inclusivity and sustainability. The Garnier Green Academy event in Singapore was an eye-opener, showcasing the future of skincare innovation. I believe beauty and self-care transcend gender and should be celebrated by all. I’m excited to represent Garnier and help redefine beauty standards, fostering a culture of empowerment and appreciation for everyone.”