Homegrown smartphone firm Realme has appointed Bollywood actor Ayushmann Khurrana as its brand ambassador. Khurrana will be promoting the brand’s ‘Dare to Leap’ identity. Khurrana, who is the National Film award-winning actor will be featured in an integrated marketing campaign to promote soon-to-be-launched 64MP quad-camera smartphone ‘realmeXT’.
Also, the actor will work closely with the brand team in order to improve image tuning and software optimization of the smartphone model.
Chief Executive, Realme India, Madhav Sheth in a statement said, “We are thrilled to get Ayushmaan on board as our captain Realme as he mirrors our ideology of ‘Dare to Leap’ that we persistently follow at realme. He is a youth icon who has dared to leap and steer towards his passion amidst all the hardship and continues to disrupt the norms, just like us. Along with our new Captain Realme Ayushmaan, we are confident to bring India’s First 64MP Quad Camera phone realme XT to the more photo enthusiasts.”