Any hair product’s success in the cutthroat environment of the beauty sector depends on strong branding. Crafting a distinct and memorable brand identity not only sets your products apart but also establishes a deep connection with your target audience. Whether you are launching a new line or looking to revamp an existing one, the process of branding demands careful consideration and strategic planning. This guide offers valuable insights into the art of branding your hair products, providing five essential tips to help you navigate the complexities of the market and create a lasting impression. Craft a Distinctive Brand Identity Crafting…
Author: Team B.E
Humans are wired for risk and reward. From the earliest days of our evolution, we have been taking risks to gain rewards. We hunt for food, explore new lands, and build relationships, all of which involve taking some risks. That’s why casinos exist, and with the connectivity we have these days, with casinos online and real money the excitement of the risk and reward has become ever-present. But why do we do it? What is so appealing about risk and reward? The psychology of risk and reward is complex and multifaceted. However, at its core, it is about the pursuit…
It’s time. You have some new sneakers, a new sports bottle, a new sports bra, and you are ready to hit the road. Not 5 minutes into running, you have twisted your ankle. Now what? Finding a sport orsome physical activities that you enjoy can be a great way to stay healthy and have fun. However, like with most things, physical activities will come at the risk of injury. If this fear has come true for you, the best thing you can do is to be ready to address a sports injury as soon as possible, as itwill be crucial…
In the modern world where you can change the shape of your face on a lunch break, it can be very easy to make some tweaks to your appearance without having to do much research. And the truth is, plenty of people are encouraged to do it day in and day out, subtly (and not so subtly) by the media. Altering your appearance has become so commonplace that no one bats an eyelid if you come into the office the next day with lips three times the size that they were the day before, but should it be as casual…
~Kicks of the #YehDiwaliPortronicsWali Campaign, Consumers can Avail Discount with Code “DIWALI” on the Portronics website~ New Delhi, November 9, 2023: Portronics, India’s most loved portable gadgets brand, has kicked off the Diwali season with a bang. The company has launched the “YehDiwaliPortronicsWali campaign with huge discounts of up to 85% on a select range of Audio gear, Projectors, Power Banks, and other products. Consumers can buy their favorite gadgets at a discounted price online by entering the “DIWALI” code during the purchasing process. AUDIO: Get ready to amplify your Diwali celebrations with crystal clear sound, thumping beats, and a lot of fanfare with Portronics…
Mumbai, India – Sagarika Ghatge hosted an exclusive preview of her bespoke brand, Akutee today at Four Seasons Hotel Mumbai’s members club Modernist. Conceived by mother-daughter duo, Urmila and Sagarika Ghatge, Akutee is a step back in time, to an era of rich history, artistic talent, and impeccable taste. Inspired by the simplicity and poise of the women of the Ghatge family, the brand stays true to its roots while preserving the essence of India’s cultural heritage. The launch featured an immersive display of Akutee garments as well as the traditional ‘khaat’ used for hand-painting. The beautiful evening filled with stories,…
The rise of e-commerce platforms and online businesses has brought a significant change in how we shop and transact. With the growth of the digital marketplace, the demand for efficient, cost-effective, and reliable shipment methods has grown exponentially. Enter the courier charges calculator, a digital tool that’s proven to be a game-changer in this ever-evolving landscape. The Evolution of E-commerce Shipping A decade ago, determining shipping costs was a challenging and time-consuming process. Merchants had to rely on manual calculations, decipher complex rate tables, or depend on third-party agents. This not only consumed time but also often led to inaccurate…
Achieving silky smooth skin effortlessly is a desire many people share, but the idea of waxing can often send shivers down one’s spine. Enter Gillette Simply Venus, a product that promises the ‘Ooohhh’ without the ‘Ouch.’ In a recent advertisement featuring the young and talented Ananya Panday, the brand showcases the perfect solution for those who yearn for pain-free, effortless smoothness. Ananya Panday, known for her radiant and flawless skin, is the face of Gillette Simply Venus in their latest ad campaign. In the advertisement, she shares her secret to achieving silky smooth skin without any discomfort. Her endorsement of…
ITC Vivel, a renowned name in the personal care products industry, has recently made a significant move by appointing the talented actor Sonam Kapoor as its brand ambassador. This exciting collaboration with the launch of a new television commercial (TVC), aimed at showcasing the gentle and nurturing qualities of Vivel’s Aloe Vera Soap, positioning it as the ideal choice for individuals of all age groups. The newly unveiled campaign, brought to life by Brand David, spotlights the inherent nourishing and rejuvenating properties of the Vivel Aloe Vera Soap, offering a holistic skincare solution for consumers. Sameer Satpathy, the Chief Executive…
Kwality Walls has recently launched a new campaign in which they are endorsing the new Indian flavour of ice cream, which is Gulab Jamun. In the advertisement, it can be seen a male model says no to ‘mithai’ when he notices the female model brings an Indian mithai ice cream. WATCH THE KWALITY WALL’S GULAB JAMUN ICE CREAM DESSERT AD HERE Kwality Wall’s Gulab Jamun Ice Cream Dessert Ad Cast Female ModelKajol (Instagram @kajol) Product/Campaign DescriptionKwality Wall’s Gulab Jamun Ice Cream Dessert. Delicious mithai meets creamy goodness. So this festive season, break up with the same old mithai and try…