Laneige, the renowned K-beauty brand, has proudly announced the appointment of Sydney Sweeney as their inaugural global brand ambassador. The collaboration, which initially commenced with Sweeney serving as the brand’s US ambassador in spring 2022, has evolved into a global partnership spanning across approximately 40 countries worldwide. The impact of this partnership is exemplified through the remarkable surge in Laneige’s social media following since Sweeney’s association. Julien Bouzitat, Brand General Manager for Laneige US, shares, “A great example of the magnitude of our partnership with Sydney would be our social follower growth. Since the first announcement of Sydney as our…
Author: Team B.E
Your car is something you rely on every single day, so it’s important to treat it well and give it as much care and attention as possible. Staying up to date with the latest car models won’t always be possible, especially if you’re on a tight budget or looking to save some cash, which is why you often have to work with what you’ve got. As your vehicle gets older, it’s important to pay close attention to the finer details that can help to bring it back to life again so that it’s still aesthetically pleasing and smooth to drive.…
Revlon, the iconic American beauty brand, has recently welcomed the talented and stylish actress Madelyn Cline into its fold as the latest addition to its roster of Global Brand Ambassadors. Cline, recognized for her roles as Sarah Cameron in Netflix’s hit series “Outer Banks” and Whiskey in “Glass Onion: A Knives Out Mystery,” now joins the ranks of Ashley Graham and Megan Thee Stallion as the face of Revlon. The 26-year-old actress has garnered attention and acclaim for her performances in various high-profile TV and movie projects over the past four years. Her popularity extends beyond the screen, with a…
Let’s face it, navigating the world of social eating while trying to stick to a diet of wholesome, unprocessed foods is like trying to avoid spoilers for your favorite show – challenging but not impossible. So, how do you mingle, dine, and still stay true to real food? Here are a couple of tips. The Art Of Menu Scanning: Be A Food Detective When dining out, think of the menu as a treasure map where ‘X’ marks the real food. Skip past anything that screams processed (sorry, cheese fries) and zero in on dishes with simple, whole ingredients. While it…
Salzburg, Austria – At CES 2024, Carrera is unveiling their brand new slot car racing innovation – Carrera Hybrid. Carrera Hybrid offers the perfect combination of gaming and racing fun as the vehicles are not tied to their own lane. They can, however, race freely across the track and switch lanes. AI support enables an extremely realistic driving experience and makes racing more fun than ever! Two “hellishly good” sets will be available from Q4 2024: “Devil Drivers” and “Speedway to Hell.” Each set contains two cars in different cool colors. The “Devil Drivers” set contains the fiery red “Red Devil” and the pitch-black…
It can be tricky to keep your blog fresh and entertaining when there is so much competition. You can also run out of ideas, which can be a nightmare. But there are a few tricks to making sure your posts increase engagement and stay relevant, from spinning trends to updating old posts. Use Industry Standard Tools There are some tools that can help when it comes to blogging. Some offer speed and convenience, and others take care of highly skilled tasks. Keyword research is a good example. There are many excellent tools you can use, such as Jaaxy and UberSuggest.…
The allure of custom clothing extends beyond mere personalization; it’s a canvas for making a distinctive fashion statement. A quarter zip, a versatile piece of attire, offers a blend of style and functionality. From corporate branding to personal fashion statements, its adaptability is unmatched. Explore the nuanced ways in which a quarter zip elevates your fashion game. 1. Tailored Brand Representation The impact of a custom quarter zip extends far beyond its function as clothing; it operates as a mobile canvas for brand representation. In the corporate arena, organizations leverage this personalized garment as a powerful instrument for marketing and…
Tiger Shroff and Tara Sutaria have become synonymous with the Macho Hint brand, appearing in several ad campaigns. Their electrifying chemistry, energetic performances, and undeniable style have made them the ideal representatives for Macho Hint’s youthful and fashionable target audience. Tiger Shroff, known for his action-packed stunts and agile dance moves, brings a dynamic element to the Macho Hint ads. His high-octane energy perfectly complements the brand’s message of comfort and confidence. Tara Sutaria, with her charming screen presence and effortless style, adds a touch of glamour and sophistication to the mix. Together, they create an on-screen couple that is…
G-SHOCK, the trailblazing watch brand renowned for its exceptional durability and fine Japanese craftsmanship, is known to push the boundaries of innovation and resilience with its bold and authentic partnerships. Recently onboarded TEAM G-SHOCK member, Harith Noah, the ace motorsports athlete, is the fastest and the second rider from India to finish the world’s toughest rally, Dakar. Harith has been seen sporting his favorite pair, the G-SHOCK 40th Anniversary RECRYSTALLIZED timepiece, GMW-B5000PS-1 at the Dakar Rally 2024 in Saudi Arabia. Harith’s motorsports official jersey and motorbike features the iconic G-SHOCK logo prominently on its bodywork and accessories, as he proudly represents TEAM G-SHOCK in…
Ayouthveda, the Ayurveda-inspired skincare brand, has announced Genelia Deshmukh as its inaugural Indian brand ambassador in the groundbreaking campaign, Ayouthveda #ExpertKiSunoExperimentMatKaro. The campaign sheds light on Genelia’s personal experience with facewash issues as she consults with Dr. Sanchit Sharma, an expert scientist, and explores Ayouthveda’s Sparkling Gold Face Wash. Founded in 2020, Ayouthveda has rapidly gained prominence in the skincare industry, maintaining a steady growth of 20-25% year on year over the last three years in the domestic market. With a presence in General Trade, Modern Trade, leading E-Commerce sites, and Exclusive Business Outlets, Ayouthveda has become a household name…