Author: Brand Education

There’s nothing more essential to life on earth than water. Yet, from Cairo to Kuala Lumpur, Detroit, and from rural, sub-Saharan Africa to Asia’s teeming megacities, there’s a global water crisis. People are struggling to access the quantity and quality of water they need for drinking, cooking, bathing, handwashing, and growing their food. The United Nations recognizes the importance of addressing the global water crisis each year on World Water Day, March 22. Without clean, easily accessible water, families and communities are locked in poverty for generations. Children drop out of school and parents struggle to make a living. Although…

Working out or working from home; out on the road or locked in back-to-back meetings, an active lifestyle deserves the best. Inbase introduces three new earbuds that will help you throughout your entire day’s routine. While the Free Buds Active and Free Buds 3 Pro earbuds are meant for those who want the best of both work and play, the Buds Mini Pro is for those who want compact buds and don’t want to compromise on performance. Extreme audio performance, outstanding playtime, faster charging speeds and the latest in Bluetooth technology are some of the highlights of the three new entrants. Buds Mini Pro: For Those…

Portronics, a prominent name in the portable and innovative consumer electronics market, is proud to announce its next stunning offering – the Pico 10. This compact Smart Music LED Projector is a small wonder that can create big effects wherever it’s switched on. Loaded with features, the Portronics Pico 10 can convert any space into an entertainment zone, a movie theatre or a classroom. Crammed with some of the latest technologies the Portronics Pico 10 is an extremely compact and highly portable LED projector combined with a stereo wireless music system. Featuring a powerful 280 Lumens LED lamp, and powered by Android 9.0, the…

Current research estimates AI’s error rate of up to 23.31%—and this becomes especially dangerous when AI is used in such high-stakes industries like healthcare. Even though AI enabled the possibility for automatic speech recognition systems (ASR) to provide very quick transcription results, the speed often becomes not the most important factor. When accuracy is mandatory, human-powered transcribing still has the upper hand. Even though AI-based transcription technology has improved tremendously since the turn of millennia, offering cheap and fast results, the error rate has to be roughly halved until an ASR system can reach near-human levels of accuracy. A study found that mistakes were made…

Though new in the market, Harmano took no time to turn into a brand that is now known to create futuristic products. With the increasing involvement of technology in our lives, people have transcended the stage of using smartphones and are now keen on adapting to smartwatches. Smartphones connected with smartwatches are adding more convenience to users’ lives. To take this convenience to another level, Harmano is all set to enter into the Smartwatch category with the launch of the Hearfit brand. The brand has always surprised its users with its product range and features and it will leave no stone unturned this time as well as it…

Scientists at Queen’s University Belfast have invented a tiny indicator that changes colour if a patient’s wound shows early signs of infection. The non-invasive indicator, which is around the same size as one of our fingertips, is the first of its kind. It does not make any contact with the wound but detects the beginnings of infection by sniffing the air above it. It can be added to already existing bandages and allows infections to be detected without taking off the dressing – something which can inhibit the healing process and increase the likelihood of wound infection. It is estimated…

Digital.com, a leading independent review website for small business online tools, products, and services, has published a new survey report that examines customer expectations and habits when shopping online. Research experts analyzed responses from 1,250 American adults who make online purchases.  According to the study, 53 percent of online shoppers expect the pages of e-commerce websites to load in 3 seconds or less. Specifically, 39 percent of respondents think web pages should load within 2-3 seconds, and 14 percent want pages to load in one second. Consumers are also more likely to leave a website if the pages load too…

With a proven record, U&i has captivated their fan-base with state-of-the-art products, the brand has added a series of products to their premium collection. The newly launched products include Airlift Series Powerbank, Blast Series Charging and Data transmission cable, Star Series Cable, Titan Series Charging and Data Transmission cable and USB-C to Lightning Cable. U&i Airlift Series Powerbank comes with 20000mAh power which will give you longer operating times. This is a 6 in 1 Powerbank, which means it comes with 6 different types of ports to charge and that too at the same time. The input of the Micro USB and Type-C is the same, that…

Small business owners are being pushed to the brink with an unprecedented set of challenges hurting their bottom line, according to new national survey data released today by Goldman Sachs 10,000 Small Businesses Voices. Seventy-nine percent of respondents are concerned about the ongoing pandemic and the Omicron variant, with 71 percent reporting that the rise in COVID-19 cases brought on by the Omicron variant has adversely impacted their revenue. Thirty-seven percent said their business had been forced to temporarily close or scale back operations due to the recent rise in COVID-19 cases. Labor shortages were cited as the most significant challenge…

The past several years gave a boost to e-commerce and altered the way people shop. 76% of consumers currently make purchases online and it is predicted that the numbers will keep on rising with global online sales reaching 22% of all retail sales in 2023, in comparison to 14.1% in 2019. The feminine hygiene market also continues to grow at a CAGR rate of 6%, and is estimated to increase from USD 13.9B in 2021 to USD 23B in 2027. Vilmante Markeviciene, founder of Genial Day—a women-owned company, focused on conscious intimate health products—said that the company’s e-shop saw a 30% jump in sales at the…