Chicago-based rapper and lyricist Jonathan Pavy McCoy (stage name Pavy) have recently drooped a six-track live album, “A Night With The Bachelor,” that resonates with fancy instruments and solid core rap deliveries. A live music video of the full live album is available on YouTube. That will be a pleasure to watch the artistic performance. The first song has a softer melodic introduction that gains pace in the next track. Instrumentally the album has jazz-influenced percussive arrangements by Darryl “Lil Man” Howell and melodic guitar grooves by Lawrence Jones and Marcus Kincy played the keyboard a synth. And the rap…
Author: Team B.E
French luxury house Louis Vuitton has named K-pop star J-Hope, a member of BTS, as its newest brand ambassador. J-Hope previously wore custom Vuitton suits with the group at the 2022 Grammy Awards, where BTS was nominated for Best Pop Duo/Group Performance. K-pop stars have been growing in influence, according to a report by data firm Launchmetrics, with feedback from the latest men’s fashion weeks in Paris and Milan showing that brands focused on strengthening their voices in the Asia Pacific (APAC) market. South Korea was the dominant focus throughout both weeks, as brands tapped into the cultural zeitgeist and…
Female K-pop is experiencing a true renaissance. This can be easily seen by looking at the charts that the youngest female idols have been occupying for a long time. If you’ve only liked male K-pop so far, it’s time to expand your horizons! But where to start? Let’s start with the youngest representatives of the new generation of K-pop. They will not only open up new music for you, but also inspire you! So, what are the youngest female idols that are currently the most popular? IVE Leeseo Date of birth: February 21, 2007 Leeseo was born in 2007 and…
Nestlé India’s Maggi has recently launched a new campaign on Mother’s Day. Maggi, the leading noodles brand, features one of India’s most popular actresses in it. In the ad, it can be seen that the mother is worried for her son as he’s preparing for his exams. However, the son prepares maggi for his mother as he says he knows during his exams she doesn’t eat her food properly. WATCH THE MAGGI® NOODLES – MOTHER’S DAY AD HERE MAGGI® Noodles – Mother’s Day Ad Cast Female ModelMona Singh (Instagram @monajsingh) Conceptualised byMcCann Erikson India Foods business head (Nestlé India)Rajat Jain…
French luxury brand Lancôme has announced the appointment of singer-songwriter Aya Nakamura as its new global brand ambassador. Nakamura, who has released her latest album DNK, is known for mixing African influences and pop rhythms in her music. She has collaborated with luxury brands such as Balenciaga as well as mass-market players like Undiz and MAC Cosmetics. She joins Lancôme’s circle of muses, including Zendaya and Amanda Seyfried. The 27-year-old artist, who is the most listened to French-speaking artist in the world on Spotify with over 6 billion streams, will be featured in upcoming Lancôme advertising campaigns and a documentary…
Everest Spices is one of the most famous spices companies in India. Everest Spices has recently launched a new campaign with one of the biggest superstars of Tollywood cinema. In the ad, it can be seen the male actor is sitting when people have come to approach him to become the brand ambassador of the brand. The male model eats the food and then says it tastes just like the home food. WATCH THE EVEREST SPICES – GARAM MASALA – HINDI AD HERE Everest Spices – Garam Masala – Hindi Ad Cast Male ModelMahesh Babu (Instagram @urstrulymahesh) Product/Campaign DescriptionThe Prince…
Zupee, an online gaming platform that features skill-based games, has announced that Salman Khan, a popular Indian actor, will be its brand ambassador. With this partnership, Zupee aims to expand its reach in the growing online gaming market and establish skill-based games as the preferred form of entertainment. The brand launched a campaign called “10 minute mein game ho jayega” (“let’s play a game in 10 minutes”), which features Salman Khan playing a variety of games on the platform, including Ludo Supreme, Trump Cards Mania, and Snakes & Ladders Plus. The campaign highlights Zupee’s unique selling point of offering quick…
Yamaha Launches New Tricity 125 and 155 Scooters in JapanTrikes may not be a common sight in India, but Yamaha’s latest Tricity 125 and 155 scooters have recently been launched in Japan, adding to the existing lineup in ASEAN markets and Europe. The Tricity 125, which was first introduced in 2014, has been updated with a new name and design, featuring a strong engine and stylish appearance. Powered by a variable valve actuation system and an engine start/stop system that utilizes Blue Core technology, the Tricity 125 can produce a maximum of 11.7 Nm of torque and 9 HP at…
PepsiCo’s popular lemon-flavoured drink, 7UP, has enlisted the help of south Indian actor Rashmika Mandanna as its brand ambassador in a new partnership aimed at strengthening its connection with young consumers across India. In addition to the announcement, 7UP has also released a light-hearted video featuring Mandanna alongside Fido Dido, the brand’s iconic mascot. “Rashmika with her refreshing and lively personality has quickly become one of the most loved youth icons of India and is truly a great match for 7UP,” said Naseeb Puri, Senior Marketing Director at PepsiCo India. The move is part of a larger push by beverage…
Lux Industries, the innerwear manufacturers, has recently launched a new campaign ‘Yeh Nahi Toh Kuch Nahi’. In the advertisement, it can be seen that the female model is missing her lover while touching and smelling his innerwear. Suddenly, the song ‘Ye Mera Deewana Dil’ starts playing in the background as the female model starts dancing. WATCH THE YEH NAHI TOH KUCH NAHI AD HERE Yeh Nahi Toh Kuch Nahi Ad Cast Female ModelJacqueline Fernandez (Instagram @jacquelinef143) Lux Industries (Chairman)Ashok Kumar Todi Directed byGauri Shinde Created byYellow Beetle Films Product/Campaign DescriptionLux Cozi proudly presents the super-talented and gorgeous Jacqueline Fernandez as our…