Thumps Up, a beverage brand under The Coca-Cola Company, has recently launched a new campaign in association with the ICC Men’s Cricket World Cup and revealed the campaign “Thums Up Utha, India India Macha”. In the latest advertisement, it can be seen a male model is enjoying a beverage while his mind starts having a tussle about Team India lifting the cup.
WATCH THE THUMS UP UTHA – INDIA INDIA MACHA AD CAST HERE
Thums Up Utha – India India Macha Ad Cast
Male Actor
Shah Rukh Khan (Instagram @iamsrk)
Chief creative officer (Ogilvy India, North)
Ritu Sharda
Senior category director (Sparkling Flavours)
Tish Condeno
Product/Campaign Description
Iss World Cup ek takraav ground par hoga, aur ek tere andar. Dono jagah, jeetega toh India hi. Toh apne saare shaq hata. Thums Up utha. India-India macha.