Reliance Retail’s footwear retail chain, Trends Footwear, has added Bollywood celebrities Kiara Advani and Sidharth Malhotra to its team as brand ambassadors. With a goal of solidifying its position in the Indian fashion footwear industry and appealing to the youth demographic, Trends Footwear is known for its extensive collection of footwear across categories.
Commenting on the new partnership, Akhilesh Prasad, CEO of Fashion and Lifestyle at Reliance Retail Limited, stated, “Our main objective was to create a strong connection with young people across India, and in Kiara Advani and Sidharth Malhotra, we have two popular, talented Bollywood icons with a large following among millennials and young Indians. Trends Footwear is thrilled to be associated with them.”
This exciting association is sure to take Trends Footwear to new heights and further establish it as a leading footwear destination in India.