Plix, the personal care and plant-based nutrition brand, has announced actor Shehnaaz Gill as its new brand ambassador. Known for her vibrant persona, Shehnaaz will endorse Plix’s nutrition range through various campaigns to enhance the brand’s visibility and reach across India.
Expressing her excitement about the collaboration, Shehnaaz Gill stated, “My collaboration with Plix comes from a very relatable background of making the concept of wellness very convenient and tasty for everyone. Next time, the thought of staying healthy shouldn’t bore you, and hence, together, we are focusing on making India fit in the most fun and enjoyable manner.”
Rishabh Satiya, the co-founder of Plix, emphasized the significance of this partnership, stating, “Our first-ever brand films starring Shehnaaz mark a big milestone for Plix. We’re bringing her fun vibe to our films.”
Plix, a consumer goods giant Marico subsidiary, offers a diverse range of products across multiple categories. The brand’s offerings are available on its website and various online marketplaces, ensuring accessibility to a wide consumer base.
With Shehnaaz Gill onboard, Plix aims to not only promote its nutrition range but also to resonate with consumers seeking enjoyable and convenient wellness solutions. This partnership underscores Plix’s commitment to integrating fun and health in everyday lifestyles.