Korean Beauty Brand Etude Welcomes Palak Tiwari as Brand Ambassador

Renowned Korean beauty brand ETUDE has officially announced actress Palak Tiwari as its new brand ambassador for India. The announcement shared on ETUDE’s Instagram, has already garnered significant attention from fans and beauty enthusiasts alike.

Etude, the renowned Korean beauty brand, has officially announced actress Palak Tiwari as its new brand ambassador for India. This strategic partnership aims to strengthen Etude’s presence and appeal among Indian consumers.

Expressing her excitement about the collaboration, Tiwari shared, “I’m looking forward to becoming a brand ambassador for Etude. I believe being part of a brand that empowers people to embrace their uniqueness is exciting, and I can’t wait to embark on this journey with Etude.”

Etude, well-known for its extensive collection of makeup and skincare products, is easily accessible to consumers in India through popular e-commerce platforms such as Nykaa, Tira, Amazon, Myntra, Maccaron, and Boddess.

Joel Ju Hyeon Park, Brand Manager for Etude India, expressed confidence in the new partnership. “I think Tiwari’s endorsement can help Etude penetrate demographics and increase brand awareness among Indian consumers. We believe she will inspire our customers to explore and express their beauty,” Park said.

Tiwari’s association with Etude is expected to resonate strongly with the Indian audience, encouraging them to embrace their individuality and experiment with beauty in new and exciting ways.

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