New Delhi, India – Nothing, the London-based technology company, has announced that the Nothing Phone (3a) Series has emerged as the best-selling mid-range smartphone on Flipkart, receiving an unprecedented response in India. In its first month of launch, the Phone (3a) series emerged as one of the top performers in its segment.
Amidst an industry-wide slowdown in smartphone sales (source: IDC India, 2025), the Phone (3a) Series’ overwhelming success highlights Nothing’s growing influence in the competitive landscape. By prioritizing design, performance, and user experience, the brand continues to defy market trends and set new benchmarks.
Commenting on the successful launch, Akis Evangelidis, Co-founder & India President, Nothing said, “After being recognized as the fastest-growing brand in 2024, we’re entering 2025 with even greater momentum. The response to the Phone (3a) Series in India has been incredible, positioning it as a unique alternative in a segment that hasn’t seen much change or innovation in recent years.”
Smrithi Ravichandran, Vice President – Head of Mobiles & Travel at Flipkart, added “Despite a challenging market slowdown, the Phone (3a) Series has emerged as the best launch in its price segment over the past six months. Without a doubt, the Phone (3a) Series will stand as one of the top performers of the year in its category, reaffirming India’s massive potential for Nothing and cementing its position as the brand to watch.“
Experience exceptional photography with the Phone (3a) Pro, featuring a periscope camera that delivers 60x ultra zoom, while the Phone (3a) offers a 50MP main sensor, Sony ultra-wide, and 2x optical zoom. For stunning selfies, the Pro model boasts a 50MP front camera with 4K video, while the Phone (3a) features a 32MP front camera.
Beyond cameras, both phones pack a Snapdragon® 7s Gen 3 chip, 5000mAh batteries, and 50W fast charging, delivering a full day’s power in under 20 minutes. A 6.77” Full HD+ display with a 120Hz adaptive refresh rate ensures smooth visuals, while a 1000Hz sampling rate in gaming mode makes gaming smooth and responsive.
The new Nothing Phone (3a) Series is available on Flipkart.in, Vijay sales, Croma and all leading retail stores.