Coca-Cola India-owned Coca-Cola Zero Sugar has recently launched a new campaign. The campaign named ‘Best Taste Ever?’ is made to establish resonance with the youth and millennials in India. In the advertisement, it can be seen that a male model comes to have a coke when he is offered Coke Zero by another guy. Suddenly, a song starts playing in the background and he starts enjoying his beverage.
WATCH THE COKE ZERO? GREAT TASTE? REALLY? AD HERE
Coke Zero? Great taste? Really? Ad Cast
Male Model
Tiger Shroff (Instagram @tigerjackieshroff)
Director, Marketing (Coca-Cola India)
Kaushik Prasad
Chief Creative Officer, Ogilvy India
Sukesh Nayak
Product/Campaign Description
Started with a sip, turned out to be never-ending. Watch Tiger Shroff failing to put down the great tasting Coke Zero. #BestTasteEver