Author: Team B.E

KAZO Fashion, the iconic fashion brand renowned for its versatile designs and unmatched quality announced the appointment of Janhvi Kapoor as its new brand ambassador. This exciting collaboration brings together Janhvi’s captivating charm and KAZO’s exuberant essence, creating a celebration of shared values and aesthetics that promises to set new trends in the world of fashion. Janhvi Kapoor’s vibrant persona and impactful presence in the fashion sphere align perfectly with KAZO’s belief that life is for living and fashion should be fun. This partnership draws inspiration from Janhvi’s versatile style, heralding an era of elegance and allure for modern women.…

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In a competitive business landscape, establishing a strong and effective marketing strategy is one of the single best things you can do for your company. A key aspect of building a strong marketing strategy for your business is the idea of a brand and how to apply it within your business. Of course, plenty of other essential techniques can significantly boost your marketing efforts as well – which is why this article aims to highlight some of the most effective marketing techniques you can use to strengthen your business, such as brand synergy. Brand Synergy: A Unified Identity Brand synergy…

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Atomi, an electric scooter manufacturer and micro-mobility industry expert, announced the release of Atomi E20 today. The motorized scooter comes at an affordable price and entry-level features supported by smart technology. The competitively priced Atomi E20 enables riders to commute effectively without breaking the bank. The foldable Atomi E20 is designed to provide an eco-friendly and flexible mode of transportation at a price point attractive even to the most budget-conscious consumers. Even though the product is aimed at novices, the new micro-mobility solution is built to an Atomi quality level and comes with impressive features. The Atomi E20 is the…

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Alan Foster has been appointed Chief Operating Officer of Verge Motorcycles and will be responsible for the company’s vehicle production and operations. Haydn Baker has been appointed Verge’s new Chief Programme Officer and will be responsible for scaling up the company’s engineering and product development processes. The appointments are part of Verge’s international growth strategy which aims to put the company in a leading position in electric motorcycling.  Electric motorcycle manufacturer Verge Motorcycles has appointed two top names in the automotive industry to scale up the company’s production to meet global demand. Alan Foster started as COO of Verge Motorcycles and Haydn Baker as CPO on 1…

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If you enjoy the great outdoors and take particular pleasure in pastimes such as whitewater rafting, surfing, or even fishing, you’ll understand that there are certain times of the year when outdoor activities lose their luster. This can be due to the weather being less than clement or seasonal facilities reducing their opening times, or not even opening at all. However, with the right vehicle to offer you shelter, you could find that your enjoyment continues, as well as your ability to refine your tactics and hone your skills. 1. Benefits of owning a motorhome With the addition of a…

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Do you struggle to get your B2B manufacturing company noticed? This is a common challenge for businesses in this industry, especially smaller brands and those just getting started. B2B manufacturing can be a competitive field, and it is hard to stand out when competing against large, established companies with the budgets and resources to dominate. You need to get noticed to succeed, so what are some of the best strategies you can use to get noticed? There are a few strategies that should prove to be effective and help you to compete at a higher level. Keep reading to find…

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The best businesses are the ones that focus on customer engagement and ensuring that they do more to put them right at the heart of their business and all that it is trying to achieve. It is not always easy, but when it is done well, it can boost your business’s success. With this in mind, you should certainly do more to engage with customers, and you have plenty of means and methods available to do this. Boost social media activity Social media should be right at the heart of any strategy that seeks to engage customers and get more…

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Mumbai, India – KRAFTON India, the powerhouse behind the gaming sensation BATTLEGROUNDS MOBILE INDIA (BGMI), has made waves in the gaming world with a groundbreaking announcement. The dynamic Bollywood superstar and youth icon, Ranveer Singh, has been named the official Brand Ambassador for BGMI. This strategic partnership marks a significant milestone in the world of gaming, bringing together the excitement of gaming and the charisma of Ranveer Singh to offer exhilarating experiences for gamers across India. Uniting Thrills and Charisma The collaboration between BGMI and Ranveer Singh signifies a giant leap forward in recognizing gaming as a medium for immersive…

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7UP has recently launched a new summer campaign featuring one of the biggest actresses of today’s times. In the advertisement, it can be seen that the female model goes to a shop to buy a 7UP drink and when she opens it, her sunny day becomes a cool world of glaciers and water. The brand tried to convey its ‘Super Duper Refresher’ in an innovative manner. WATCH THE 7UP SUPER DUPER REFRESHER – MOST REFRESHING SUMMER CAMPAIGN AD HERE 7UP Super Duper Refresher – Most Refreshing Summer Campaign Ad Cast Female Model Rashmika Mandanna (Instagram @rashmika_mandanna) Senior Marketing Director, Energy,…

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Mumbai, India – BiE, the luxury clean skincare brand, has officially announced Palak Tiwari as its debut face. This exciting collaboration brings together the rising star of Indian entertainment and a brand committed to promoting beauty in everything, a philosophy captured by its name, “BiE – Beauty in Everything.” Founded by former Miss India, supermodel, and entrepreneur Queenie Singh, in association with skincare expert Dr. Dinyar Workingboxwalla, BiE is set to redefine skincare routines and values in the beauty industry. Palak Tiwari, with her natural charm and dynamic personality, resonates deeply with the core idea of BiE. She shares her…

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