Famous fashion designer Masaba Gupta has opened the largest House of Masaba bridal store in Mehrauli, New Delhi. This new store is a big step for the brand and is located in the heart of the city’s popular bridal shopping area. The opening event was a star-studded affair, with celebrities like Sonam Kapoor, singer Aastha Gill, and fashion expert Kalyani Saha Chawla in attendance. Guests also got a first look at the brand’s newest bridal and fine jewellery collection, made in partnership with Amrapali Jewels. Masaba Gupta shared her excitement about the new store. “This is our biggest bridal space, around 6,000 square feet. I wanted the design to be different from…
Author: Team B.E
Pan-India superstar Ram Charan has signed an exciting new brand endorsement deal, becoming the face of Reliance’s cola brand, Campa. The announcement was made with the release of the campaign’s first ad film on social media, setting the stage for the actor’s new collaboration with the iconic beverage brand. Campa’s latest marketing campaign, titled ‘Campa Wali Zidd’, focuses on themes of determination, resilience, and grit. In the ad, Ram Charan portrays an action star who, despite facing a challenging injury during a risky stunt, pushes through the pain and refuses to give up. After a period of recovery, Charan successfully performs…
Kama Ayurveda, a well-known Indian beauty brand that uses Ayurvedic recipes, is going through big changes. The brand recently introduced a new face: Gauravi Kumari from Jaipur’s former royal family. Along with this new partnership, Kama Ayurveda is refreshing its image and products. The announcement was made in Mumbai at a special event full of traditional touches—like vajras (flower garlands) used as wristbands, Ayurvedic consultations, and product-testing areas. The brand is now offering new product lines, updated packaging, and improved versions of old favorites. Who is Gauravi Kumari? Gauravi is more than just a brand ambassador. She supports women through…
When Stories Begin to Think Long before novels filled shop windows or ebooks slipped into screens stories carried the weight of thought. Philosophy and literature have always walked the same road though sometimes with different shoes. One seeks clarity through reason the other explores truth through feeling. Yet they often meet in the middle stirring each other’s depths. From Plato’s dialogues which used narrative as a tool for logic to the introspective novels of Dostoevsky where morality wrestles with free will the link has never broken. Even in modern forms the bond still breathes. Between Z lib and other e-libraries…
Forever New has just launched its much-anticipated spring/summer 2025 collection, and it’s everything you’d expect from the global fashion brand that is feminine, stylish, and perfect for the warmer months. The collection, called The Summer Odyssey, is fronted by none other than their global brand ambassador, Triptii Dimri, who brings grace and effortless charm to every look she wears. Founded in Melbourne, Forever New has made its mark in over 25 countries. It offers modern women timeless fashion that blends everyday elegance with contemporary flair. Known for its dreamy silhouettes and delicate detailing, Forever New is a favourite for those who love refined, wearable pieces.…
Vanesa, a well-known premium fragrance brand, has chosen Bollywood actress Kiara Advani as its new brand ambassador. The brand wants to connect with women all over India and believes that Kiara is the perfect choice to represent confidence and empowerment. In the new Vanesa campaign, Kiara shares what confidence means to her. She said, “I’m beyond thrilled to be associated with Vanesa. For me, confidence is about embracing my true self, owning my strengths and weaknesses, and being real. Vanesa celebrates individuality, and that’s something I truly believe in.” Vanesa Care Pvt. Ltd. (VCPL) was founded in 2006 and is…
New Delhi: Tim Hortons India proudly announces the opening of its 40th outlet in India at the food court of Terminal 3 of Indira Gandhi International Airport, New Delhi. This milestone location marks the brand’s third presence at India’s busiest airport, strategically positioning the iconic coffee chain to serve millions of domestic and international travellers. The new store is operational, offering the full range of Tim Hortons signature beverages and food items to passengers and airport staff round the clock. As part of its ambitious growth strategy in India, Tim Hortons continues to expand its footprint across high-impact locations, with airports…
As the needs of older adults continue to evolve, so too does the structure and purpose of adult day care centres. No longer are these facilities simply places for basic supervision — they are now vibrant environments where enrichment and lifelong learning play a central role. From memory workshops to art therapy and tech classes, adult day care centres are reshaping the way we support seniors’ physical, mental, and emotional well-being. Enrichment: More Than Just Activities Enrichment in adult day care centres refers to meaningful, stimulating activities that enhance quality of life. These are not mere time-fillers; they’re thoughtfully designed…
When you are considering investing in solar panels, you might believe that there is a standardized type suitable for every single home and situation. However, this is not the case. Some solar panels are more effective than others, and some are more efficient depending on the type of property and climate you will be installing them in. Then, here is your guide to finding the best and right solar panels for you and your environmentally friendly family. Cost-Effectiveness When you are looking for the appropriate solar panels for your abode, the first factor that you will run into is their…
While many photographers chase trends and high-profile collaborations in a digital era where visibility often depends on follower counts and celebrity status, Haruehun Airry has built his legacy on something far more meaningful—authenticity, purpose, and social impact. The Bangkok-based photographer has become a revered figure in Asia’s creative scene, celebrated for his ability to blend male strength with elegance, vulnerability, and striking self-confidence. One noticeable differentiation between Haruehun Airry and many other reputed photographers today is his casting philosophy. While others tend to focus on established models and public figures, Haruehun Airry seeks out everyday individuals—amateurs, first-timers, and even those…