Paris Hilton has launched her own skincare line, Parívie, aiming to help people feel confident, refreshed, and beautiful in their daily lives.
The brand was created in partnership with Alexandra Marsh and uses a special formula called inPHinite Youth Technology. This formula includes advanced peptides, antioxidants, and fermented ingredients to fight skin damage caused by things like screen time and pollution.
“I know what it’s like to always be busy and on the go,” Paris said. “Parívie is about taking time for yourself, even if it’s just five minutes, and feeling confident and radiant.”
The first Parívie collection includes six skincare products that are simple to use but highly effective:
- That’s Radiant Daily Purifying Cleanser – a gentle face wash with BHAs and ceramides
- That’s Smooth Skin-Perfecting Elixir – a brightening essence with fruit acids
- That’s Tight Plumping Vitality Serum – a serum to reduce lines and firm the skin
- That’s Quenched Barrier Support Crème – a rich moisturizer to hydrate and strengthen
- That’s Firm Contouring Neck Treatment – a toning neck cream
- That’s Restored Overnight Repair Crème – a night cream to repair and renew skin while you sleep
Paris shared that after years of glam and public life, she’s now showing a more natural side of herself. “It’s still me—just my most beautiful and confident version yet,” she said.
Parívie is also giving back through Parívie Gives, a program that donates 1% of all sales to support women with grants, wellness help, and community resources.
Visit parivie.com to discover the full range of Parívie products, learn about the science behind the formulations, and shop the collection.
Follow @ParivieBeauty on Instagram for the latest updates, skincare tips, and behind-the-scenes content from Paris Hilton herself.