Victoria’s Secret, the iconic lingerie and swimwear brand known for its glamorous campaigns and A-list endorsements, continues to make waves with its latest swimwear collection. Stepping into the spotlight for the brand’s latest campaign are supermodels Bella Hadid and Adut Akech, who showcase the brand’s newest swimwear offerings in a series of sizzling shots captured by acclaimed photographer Zoey Grossman.
In a departure from its traditional style, Victoria’s Secret has been enlisting top celebrities and supermodels to front its campaigns, adding an extra layer of star power and allure to its collections. The latest campaign features Bella Hadid, renowned for her striking beauty and impeccable style, flaunting two stunning bikini sets that epitomize the brand’s signature blend of sophistication and sensuality.
In the first set, Bella Hadid exudes glamour in a halter bikini ensemble combining classic silhouettes and luxurious detailing. Photographed against a picturesque backdrop, Hadid showcases a deep-V, demi-cup bra with delicate chain hardware serving as straps, creating a strikingly chic look that blurs the line between swimwear and jewelry. Paired with an equally alluring thong bottom, the ensemble radiates confidence and allure, reaffirming Hadid’s status as a fashion icon.
Hadid’s second look in the campaign channels understated elegance with a modern twist. Sporting a timeless halter bra in a vibrant lavender hue, she effortlessly embodies laid-back luxury and effortless style. Teamed with high-rise briefs accentuating her silhouette, the ensemble strikes the perfect balance between comfort and sophistication, making it an ideal choice for sun-drenched getaways and poolside lounging.
Fellow supermodel Adut Akech joins Bella Hadid in the campaign, adding her own brand of elegance and charm to the mix. Clad in a ruched bandeau top and high-waisted undies in a serene satin blue shade, Akech epitomizes effortless chic as she complements Hadid’s vibrant energy with her own understated allure.
The campaign showcases Victoria’s Secret’s latest swimwear offerings and celebrates the spirit of female empowerment and diversity, as represented by Hadid and Akech. With their striking beauty, confidence, and poise, the two supermodels embody the brand’s ethos of inclusivity and self-expression, inspiring women worldwide to embrace their individuality and celebrate their unique beauty.