Actor Govinda will be appointed as the brand ambassador of Madhya Pradesh. In the process, he will help in promoting the state’s traditions and tourist places.
In the 1990s, the 55-year-old was one of the most successful Bollywood stars. Also, he had a five-year stint as Congress Lok Sabha MP from Mumbai North constituency, after he defeated BJP heavyweight Ram Naik in 2004.
Public Relations Minister, PC Sharma in a statement said, “The state government was planning to set up a film city as several productions units are visiting places like Maheshwar, Mandu and Bhopal to shoot movies. Several Bollywood personalities, including singing legend Lata Mangeshkar and actor Salman Khan, were associated with Indore.”