Dyson, the global technology company, today announced renowned artist and music icon Badshah as a Dyson OnTrac™ headphones ambassador for India. This collaboration commences with the highly anticipated launch of Dyson’s first high-fidelity, audio-only headphones: the Dyson OnTrac™ headphones on 23rd September 2024. Ahead of the India launch, from today (i.e. 12th September 2024), the Dyson OnTrac™ headphones will be available to experience in select Dyson Demo stores. Customers can now also pre-register for the product via Dyson.in. Ankit Jain, Managing Director, Dyson India said:“Dyson has huge ambitions to disrupt both the audio category and industry – evidenced by the Dyson OnTrac™ headphones, unveiled earlier this year. These…
Author: Team B.E
Skechers has announced its latest partnership with Yastika Bhatia, the Indian women’s cricket team’s wicketkeeper-batter, as their new brand ambassador for performance footwear in India. This collaboration marks an exciting milestone for both the brand and the cricketer, blending Bhatia’s athletic prowess with Skechers’ renowned comfort and style. The announcement comes as Skechers prepares for the launch of its new cricket boots, scheduled to hit the market on September 30, 2024. Yastika Bhatia, who has been training and competing in Skechers cricket shoes for the past six months, has been impressed by the footwear’s performance and comfort. “I’m thrilled to…
JK Super Cement, a leader in the construction industry, has announced Indian fast bowler Jasprit Bumrah as its new brand ambassador. This partnership symbolizes the brand’s commitment to reinforcing its identity and inspiring people to build stronger and better futures. Jasprit Bumrah, known for his discipline, consistency, and unmatched strength on the cricket field, perfectly embodies JK Super Cement’s values. Love Raghav, AVP & Head – Branding at JK Cement, expressed his excitement over this collaboration: “We are delighted to welcome Jasprit Bumrah as our brand ambassador. His qualities mirror the values we uphold at JK Super Cement. This collaboration…
In recent weeks, Bodycare has captured widespread attention with its new ad campaign titled “Love Your Body.” A question many are asking is: who is the Bodycare ad girl making waves in this empowering campaign? The answer is none other than the celebrated Indian actress Huma Qureshi. Known for her roles in Hindi-language films and her impactful presence in the entertainment industry, Qureshi is now the face of Bodycare’s latest initiative. Her role as the Bodycare ad cast in the “Love Your Body” campaign aligns perfectly with the brand’s values of inclusivity and body positivity. Huma Qureshi, celebrated for her grace and confidence, brings these qualities to the…
Article by Adrian Goh Profile of Adrian Goh, Baptized name: Barnabas– A family man and a Christian who volunteers overseas (Indonesia, Myanmar and other countries)– Highly experienced in physical security, workplace safety, facilities management, human resource management. He is also workplace safety and fire safety certified– He is equally comfortable in leading in major operations and administrative work His other articles, for sharing, can also be found here: Human Resources and Safety: Collaborating for a Safer Workplace Introduction The intersection of Human Resources (HR) and safety roles is critical in fostering a secure and compliant workplace. Both departments play distinct…
Lucky Brand was founded in 1990 by Gene Montesano and Barry Perlman. The two wanted to create a denim brand combining the best vintage style and modern comfort. They aimed to make jeans that felt classic and fresh, reflecting the carefree spirit of American life. What started as an experiment with vintage denim soon turned into one of the most popular denim brands in the world. Lucky Brand Founders Gene Montesano and Barry Perlman were no strangers to the fashion world when they created Lucky Brand. They shared a passion for classic denim and saw an opportunity to reinvent it for a…
Cryptocurrencies have transformed from niche digital assets into mainstream investments and payment systems over the past decade. As decentralized digital currencies, they offer a revolutionary alternative to traditional financial systems by enabling peer-to-peer transactions without intermediaries like banks. With thousands of cryptocurrencies available, deciding which one to invest in or use can be overwhelming. In this article, we’ll explore what cryptocurrencies are and how to choose the right one based on your needs and goals. What are Cryptocurrencies? Cryptocurrencies are digital or virtual currencies that use cryptography for security. Unlike traditional currencies issued by governments (fiat money), cryptocurrencies operate on…
In today’s world of increasing digitalization, students seek new ways to come up with better study habits, allowing them to be more efficient in learning. Among the tools sought for this purpose is the OnlyMP3 YouTube to MP3 converter. Be it studying for examinations, learning a new skill, or trying to comprehend a hard topic, OnlyMP3 offers an efficient avenue to make portable and accessible audio files out of YouTube videos. In this article, we will explore how OnlyMP3 can be an invaluable resource for students and the many benefits it offers for improving learning. From accessing educational content on the go…
Global iGaming numbers would put many country’s GDPs to shame. The sector is hardly just about entertainment, although that’s the main product. It was a long time ago that the entertainment industry began functioning like real businesses, iGaming included. And even though Warren Buffet initially called them “orangutan businesses” because no one could make money from them, this has changed. Even the mighty Warren couldn’t predict playing video games would turn into a multi-billion-dollar industry. Maybe he’s wrong about crypto after all? The Power to Transform Whole Countries It didn’t take too long before smart people started putting two and…
Montana is as vast and as wide as America’s dream for a prosperous life with close-knit family and good friends. A well-known as “Big Sky Country,” it is a perfect place for extreme enthusiasts to thrive. Whether one is just getting into adventure travel or has spanned all his life, there is so much to do in Montana. From outdoor and especially mountain hiking in the Rocky Mountains or fly fishing in crystal clearrivers, the spirit of Montana will not leave you indifferent. Fishing Adventures Montana is the anglers’ paradise on earth. The state’s rivers and lakes hold good stocks…