Author: Team B.E

In a strategic move to further enhance its brand presence and elevate the cocktail experience, Diageo has appointed Jenna Ba as a global brand ambassador for Tanqueray No. Ten gin. Ba, who has been an integral part of Diageo’s World Class community since 2016, will now play a pivotal role in shaping the future of Tanqueray No. Ten’s experiences, particularly in the on-trade sector. As a global brand ambassador, Ba will utilize her extensive knowledge and skills to collaborate with industry professionals, sharing insights and providing tools to enhance the cocktail experience. Her diverse experience within Diageo’s Reserve portfolio, including…

Read More

We are thrilled to announce that our new line of dietary supplements, “Dr. Matteo Bertelli’s,” will soon be available in the United States. With great excitement, we are expanding our reach to bring our high-quality products to customers across the nation. The “Dr. Matteo Bertelli’s” line of dietary supplements represents a breakthrough in nutritional innovation. Our team of experts, led by the esteemed Dr. Matteo Bertelli, has meticulously crafted a range of supplements that are designed to support overall health and wellness.* Each product undergoes rigorous testing and quality control measures to ensure potency, purity, and safety. We believe in…

Read More

Epson India, a leading printer company, has recently announced actor Rashmika Mandanna as its brand ambassador. The collaboration aims to leverage Rashmika’s popularity and reach a wider audience, particularly the younger generation, through a multi-media campaign promoting Epson’s ‘EcoTank’ printers. With her diverse filmography spanning Kannada, Telugu, Hindi, and Tamil cinema, Rashmika Mandanna brings a fresh and dynamic perspective to the partnership, as Epson India seeks to spread awareness about its innovative printing solutions and their benefits. In a changing landscape of celebrity endorsements, the importance of Bollywood in terms of brand valuation has diminished over the years. According to…

Read More

International pop star Selena Gomez is set to make her mark in the Indian beauty market by launching her brand Rare Beauty on June 15th. The announcement was made through Rare Beauty’s official Instagram handle, revealing that the brand will be exclusively available at Sephora in India across all channels. This collaboration marks a significant milestone for both Rare Beauty and Sephora India, generating excitement among beauty enthusiasts and fans of Selena Gomez. Rare Beauty, founded in 2019, offers a diverse range of beauty products, including face mist, bronzer, blush, luminizer, primer, blotting paper, sunscreen, and setting powder, among others.…

Read More

In a landmark ruling, the United States Supreme Court has decided that a dog chew toy resembling a bottle of Jack Daniel’s whiskey does not receive First Amendment protection against a lawsuit claiming trademark infringement. The case involved a dispute between the renowned distiller Jack Daniel’s and Bad Spaniels Silly Squeakers, the toy’s creator, which adds a touch of potty humor to the distiller’s iconic bottle design. The Bad Spaniels Silly Squeaker dog toy resembles a Jack Daniel’s bottle, albeit with comical alterations related to dogs. Instead of the label stating “Old No. 7 Brand Tennessee Sour Mash Whiskey,” the…

Read More

Hyderabad-based Techno Paints has announced the appointment of Mahesh Babu, a leading superstar in Tollywood, as the company’s brand ambassador. The brand announced on Wednesday that actor will serve as its brand ambassador for two years. “Prince Mahesh Babu’s image as youth icon will help our company to expand. We are extremely confident of establishing ourselves in the Indian retail paints market,” said Akuri Srinivas Reddy, founder of Fortune Group which owns Techno Paints brand, on the actor’s appointment. He added that “we are targeting 25 per cent market share in the Rs 12,000-crore paints industry in Telugu States. We will…

Read More

Longway, a distinguished Home Care & Appliances brand based in Delhi, has recently made a significant announcement that has stirred excitement among its customers and fans. The brand has proudly appointed Bollywood actress Urvashi Rautela as its brand ambassador, signaling a strategic collaboration to reinforce Longway’s unwavering commitment to trust, a core value deeply ingrained in its identity. Urvashi Rautela, renowned for her captivating elegance and charm, will endorse Longway’s extensive range of household appliances, including ceiling fans, water heaters, juicers, LED televisions, and more. She will engage in diverse activities and impactful brand campaigns through her association with the…

Read More

What if I told you that a career in radiology wasn’t as challenging as it may seem? It’s tempting to assume that a career in radiology is only for those who have a high IQ level and a photographic memory. But this couldn’t be further from the truth. Have you been intimidated by the thought of becoming a radiologist? If so, you might be surprised to learn that behind the scenes is much simpler than it may appear. So is radiology hard? Let’s explore everything you need to know about radiology. Unraveling the Mystery of Radiology Radiology uses various imaging…

Read More

When it comes time to protect your vehicle, you obviously want the best. Unfortunately, the market and the products are sometimes confusing. It’s a question that many car enthusiasts debate: PPF vs vinyl wrap – what are the differences? Both vehicle wraps have great benefits when it comes to protecting your car’s paint job and preserving the resale value of your vehicle. But what sets them apart, and which is the best choice for your ride? Let’s take a closer look at both PPF and vinyl wrap and compare their differences. Difference in Purpose PPF is mainly focused on protection.…

Read More

The college experience is a huge step in your lifelong journey. Colleges allow you to explore your interests and future career while making new friends and connections. As you are beginning this important new chapter in your life, you need to choose the right one. We have some tips on how to choose a college. Your experience during this time will shape you for the rest of your life, so it is essential that you find the right fit for you. Read on to learn more about how to pick a great college. 1. Consider Academic Quality When choosing a…

Read More