Author: Team B.E

When it comes to men’s fashion, shoes play a crucial role in completing any look. The average American man has 12 pairs of shoes, including around four pairs of sneakers. High-top sneakers for men are not only trendy but also versatile, providing a unique style statement that elevates any outfit. In this blog post, we will explore seven high-top sneakers for men that go beyond the conventional. They will help you to make bold statement with their design, colors, and overall aesthetics. S So, if you’re ready to step up your shoe game and turn heads wherever you go, let’s…

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Janasya, a renowned fashion brand, has recently announced the appointment of popular actress Rashmika Mandanna as their brand ambassador. This strategic collaboration aims to strengthen Janasya’s connection with the youth of India, representing their target audience. Janasya expressed their delight in welcoming Rashmika Mandanna into their brand family, emphasizing that her vibrant personality and magnetic charisma resonate deeply with the youth of India. As a fashion brand catering to the young customer base, Janasya believes that Rashmika’s association will help them establish a strong rapport with their target market. The fashion brand’s vision, style, and aesthetic align perfectly with Rashmika’s…

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Bollywood actress Disha Patani becomes the brand ambassador of D2C sports nutrition brand NutraBox as they have launched a new campaign featuring the actress. The advertisement has a tagline #PehchaanKaamSeHotiHai, presenting the Ek Villian Returns actress as a strong and independent woman who makes a perfect choice for her life and her daily workout supplement. “I’m excited to be a part of the Nutrabox family. Working out every day and maintaining a fit lifestyle has been my passion. While our schedule keeps us busy and occupied a regular work-out regime coupled with a right intake of protein is what will…

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Reliance Retail Ventures Limited (RRVL), under the leadership of Mukesh Ambani, is making significant strides in the FMCG sector with the expansion of its consumer packaged goods brand ‘Independence’ to North India. The move aims to cater to the growing demand for trustworthy consumer goods that offer a wide range of high-quality products at affordable prices. With a focus on staples, processed foods, and daily essentials, Reliance aims to provide Indian consumers with locally developed products that meet their needs. After successfully launching ‘Independence’ in Gujarat last year, Reliance Retail Ventures Limited (RRVL) is now extending the brand’s presence to…

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DREST, the mobile gaming company that opens up the often exclusive worlds of luxury fashion, beauty and lifestyle to everyone, everywhere, announces that it raised £15M of funding to continue the genre defining development of its new product proposition, DREST Game 2.0. The funding reinforces DREST’s status as the premium fashion gaming experience, allowing the company to build on its strong momentum. Since its launch in 2019, DREST has recorded 250% year-on-year user growth, raised £30 million, and works directly with over 260 brands including Breitling, Cartier, Christian Louboutin, Fendi, Gucci, Prada and Valentino. The investment comes at a time…

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The Mediterranean diet is renowned for its numerous health benefits, and at the core of this dietary pattern lays an exceptional antioxidant known as hydroxytyrosol. A compound abundant in extra virgin olive oil and other Mediterranean staples, hydroxytyrosol has been the subject of extensive research, revealing its remarkable potential for promoting overall well-being. Hydroxytyrosol is a natural phenolic compound that possesses potent antioxidant properties. It is derived from the olive fruit and is found in particularly high concentrations in extra virgin olive oil, a key component of the Mediterranean diet. This remarkable antioxidant has been shown to have a wide…

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Alia Bhatt, the epitome of grace and elegance, has taken on the role of brand ambassador for Malabar Gold & Diamonds, shining brightly in the grand 2023 edition of Brides of India. This prestigious event, presented by Malabar Gold and Diamonds, has garnered immense success following the remarkable #MakeWayForTheBride campaign in 2021. Now, with the theme #ShowTheWay, the focus is on an exquisite collection of 14 diverse brides, each adorned with unique jewellery styles. The heart of the campaign lies in the captivating #ShowTheWay advertisement, showcasing a stunning lineup of brides, representing different styles and ethnicities. From the resplendent Bejeweled…

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NIC Honestly Crafted Ice Creams (NIC), a renowned brand under the Walko Food Company, has recently announced a partnership with Indian actor Rashmika Mandanna as their first-ever brand ambassador. This collaboration brings together Rashmika’s natural charisma and NIC’s unwavering commitment to excellence, creating a unique experience for ice cream enthusiasts. With Rashmika on board, NIC aims to further solidify its presence in the hearts and palates of ice cream lovers across India.NIC Honestly Crafted Ice Creams has established itself as a leading brand, offering over 60 delectable flavors at more than 1,000 locations across 110 cities in India. NIC is…

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Kiara Advani, a prominent Bollywood actor, has been chosen as the brand ambassador for Galaxy chocolates, a renowned confectionery brand under Mars Wrigley. This exciting collaboration was recently announced, accompanied by a teaser video and a full advertisement featuring Kiara Advani, shared on her official social media platforms. The advertisement portrays Advani engaging in a playful hide-and-seek game with the moon, as the moon casts a spotlight on the Galaxy chocolate and becomes fixated on it. This creative portrayal aims to convey the extraordinary and delightful experience that Galaxy chocolates offer, positioning the brand as the preferred choice for pleasure…

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In today’s consumer-driven world, the term “brand” has become ubiquitous, influencing our choices, perceptions, and identities. But what exactly is a brand? Beyond its logo, name, or product offerings, a brand encompasses a complex amalgamation of emotions, experiences, and values. Let us delve into the multifaceted concept of a brand, exploring its meaning, significance, and profound impact on businesses and consumers alike. Defining a Brand At its core, a brand represents the unique identity and reputation of a business, product, or service. It encompasses the collective impressions, emotions, and associations stakeholders form when interacting with that entity. A brand goes…

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