Savlon India, the Indian multinational conglomerate ITC, has recently launched a new campaign on social media for its product, ‘Savlon Hexa’. In the advertisement, it can be seen that a female model is giving a monologue regarding the fight. She tells the viewers that there are two things that matter in every fight: defence and attack. Then, she starts talking about the advanced Savlon Hexa hand sanitizer, which fights against bacteria and viruses. The girl can be seen wearing a mask in the beginning of the advertisement, which is hardly 20 seconds long. The advertisement awares the public to be safe and cautious from infections and viruses
WATCH THE ADVANCE SURAKSHA WITH SAVLON HEXA AD HERE
Advance Suraksha with Savlon Hexa Ad Cast
Female Model
Arushi Chawla (Instagram @arushi.chawla)
Conceptualised by
Ogilvy India
Product/Campaign Description
Defense alone is not enough! Go on the offensive with the advanced suraksha of #SavlonHexa and protect yourself from 99.99% germs. #SurakshaAapkeHaathMein #NewLaunch