Xiaomi India, a leading technology company, has made an exciting announcement today. It has officially appointed Bollywood sensation Disha Patani as the brand ambassador for its wide range of audio and mobile accessories under the Redmi brand. This strategic collaboration comes just ahead of the highly anticipated Redmi Buds 4 Active launch next week.
Following the recent success of signing Pankaj Tripathi as the brand ambassador for Redmi smartphones, Xiaomi India continues strengthening its association with renowned personalities in the entertainment industry. Disha Patani, known for her impeccable talent and vibrant personality, will now represent Xiaomi’s audio and mobile accessories.
The upcoming campaign for the Redmi Buds 4 Active promises to be nothing short of spectacular, as Disha Patani will showcase her daring side by performing audacious stunts. The Redmi Buds 4 Active is set to revolutionize the wireless earphone experience, offering exceptional audio immersion and cutting-edge features.
Welcoming Disha Patani into the Xiaomi family, Anuj Sharma, Chief Marketing Officer at Xiaomi India, expressed his enthusiasm, stating, “Disha Patani’s dynamic and energetic personality aligns perfectly with the essence of Redmi audio and mobile accessories, as reflected in our tagline, ‘Rise. Never Fall.’ We are confident that our collaboration with Disha will elevate our brand ethos and further establish strong connections with our customers.”
Disha Patani, equally thrilled about her association with Xiaomi India, shared her excitement, saying, “It’s a pleasure to be associated with the Xiaomi family. I look forward to being a part of this journey and contributing to the growth of Xiaomi India. Together, we will inspire and empower users to embrace the spirit of never giving up, just like the Redmi Buds 4 Active.”
Xiaomi India’s partnership with Disha Patani as the brand ambassador for Redmi audio and mobile accessories signifies the company’s commitment to providing innovative and high-quality products to its customers. With Disha’s charm and Xiaomi’s cutting-edge technology, this collaboration is set to create a powerful impact in the market and reinforce Xiaomi’s position as a leader in the tech industry.