Summersalt’s “Every Body is a Beach Body” Campaign

Summersalt knows one size does not fit all. And that’s the reason the eco-friendly brand has launched the “Every Body is a Beach Body” campaign on June 17. The inclusive swimwear collection features a diverse group of models, modest tunic designs and extended sizing in Summersalt’s most popular styles and colors. And with an affordable price — one piece is $95; tops are $50; bottoms are $45.

To help illustrate its commitment to that theme, Summersalt partnered with more than 30 women of different sizes, backgrounds, ethnicities, ages and sexualities for this campaign.

Summersalt co-founder Lori Coulter said, “Our goal is to help women find their swimwear soulmate so they can enjoy their summer exactly as they are.”