Coca-Cola has recently launched a new campaign ‘Coca-Cola – Khud ko jagaa, ek thanda lagaa’ on the social media. In the new advertisement, it can be seen that a male model mistakenly boards the ‘ladies special’ bus on a hot summer day when he is exhausted with the midday heat. The, he suddenly gets to know that he has entered a wrong bus where only women are there while a female model starts teasing him with a bottle of the soft drink. Ultimately, she hands over the cold drink to the male model who later on understands properly that he has entered a ‘special bus’ while the female model tells him that he’s special too.
WATCH THE खुद को जगा, एक #THANDALAGAA – COCA-COLA AD HERE
खुद को जगा, एक #ThandaLagaa – Coca-Cola Ad Cast
Male Model
Ishaan Khatter (Instagram @ishaankhatter)
Female Model
Janhvi Kapoor (Instagram @janhvikapoor)
Conceptualised by
McCann World Group
Director of Coca-Cola India
Kaushik Prasad
Creative head (south) of McCann
Sambit Mohanty
Product/Campaign Description
एनर्जी पाने का केवल एक तरीका है #ThandaLagaa #CocaCola❤ #JanhviKapoor #IshaanKhatter