Bollywood superstar Kareena Kapoor Khan has been announced as the first global brand ambassador for Fable & Mane, a hair care brand inspired by Ayurveda. The partnership comes just before the brand’s 5th anniversary, with a special campaign featuring Kareena set to launch in April.
Kareena Kapoor Khan is known for her beauty, confidence, and influence in Bollywood. Speaking about her new role, she shared, “I’m drawn to Fable & Mane’s commitment to ancient wisdom and modern self-care. Their approach is a simple yet powerful reminder to prioritize our inner and outer beauty and celebrate our heritage.”
The brand focuses on traditional Indian haircare practices, especially hair oiling, which has been passed down through generations. With Kareena as the face of the brand, Fable & Mane aims to highlight the importance of self-care using natural ingredients.
Fable & Mane was founded by siblings Akash and Nikita Mehta, who wanted to create effective hair care products using Ayurvedic principles. They expressed their excitement about Kareena’s involvement: “Kareena embodies strength, confidence, and a deep connection to our heritage. This partnership is a dream come true, and together, we hope to inspire people worldwide to embrace self-care rituals and celebrate their inner beauty.”
With this collaboration, Fable & Mane continues to blend tradition with modern beauty practices, encouraging people to take care of their hair using time-tested methods.
For more information, check Fable & Mane official website: fableandmane.com