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Food
Enlightened takes ice cream to a new level with indulgent Keto Collection flavors
NEW YORK, Feb. 26, 2020 - Eating low-carb is about to get a whole lot easier! Enlightened, an innovator and one of the fastest-growing brands in the frozen dessert category, introduces two new delectable keto flavors to the ice cream…
Zaxby’s teams up with Sony Pictures for ‘Jumanji: The Next Level’
Zaxby's announces a promotional partnership with Sony Pictures for its upcoming action/adventure film "Jumanji: The Next Level." Zaxby's, the fast-casual fan favorite for chicken fingers, wings and salads, launched its…
Coca-Cola launches First Major Brand in Over a Decade
Coca-Cola North America is allegedly set to add more sparkle, and a little caffeinated pick-me-up, to its fast-growing water lineup AHA that will be launched in March 2020. Speaking about the launch, VP - Water, Coca-Cola North…
Ryan Reynolds Trolls Dwayne Johnson’s Tequila Brand Launch
Dwayne Johnson allegedly revealed about his own brand of tequila, Teremana Tequila, and he took to Instagram to share the news with fans. In the post on his official Instagram, Johnson explained that his tequila brand would probably be…
Balaji Wafers appointed Ayushmann Khurrana as brand ambassador
Balaji Wafers has now appointed actor Ayushmann Khurrana as brand ambassador for its wafers, nachos and extruded snacks. As part of the association, Ayushmann will be part of the brand’s upcoming campaign and will be featured in a series…
Amazon launches premium gin brand
Amazon has been vigorously pursuing the grocery market since it snapped up Wholefoods in 2017, and now it is all set to diversify it offers as it moves into the spirits market with the launch of its premium gin brand. Premium drink…
Ola to launch portfolio of in-house food brands
Ola's food business will focus on becoming a food-first company with a massive kitchen infrastructure and a slew of brands Ride-hailing firm Ola is all set to launch a portfolio of in-house food brands and take them across the country.…
Hershey’s and Yuengling make chocolate beer
Two of America’s oldest brands Hershey’s and Yuengling have announced the collaboration for connoisseurs of chocolate and craft brews to bring chocolate beers for the novelty beer lovers. Hershey’s for the first time in the…
Coke Is Launching Energy Drinks in the U.S
For the first time in the U.S Coca Cola is all set to launch its full-on energy drink, Coca-Cola Energy. Coca-Cola Energy that boasts 114 milligrams of caffeine per 12-ounce serving compared to a regular Coke’s 34 milligrams (for…
Hormel launched plant-based meat product lines
Hormel is set to launch its plant-based meat product lines. The new brand will be called Happy Little Plants, and will be housed under its Cultivated Foods umbrella. The announcement by Hormel came just after Kellogg’s…