Lancôme, the renowned beauty brand, has appointed Joy Sunday, a Nigerian-American actress, producer, and director, as its new global ambassador. Joy Sunday, recognized for her versatile performances in TV and film, including notable works like ‘Dear White People,’ ‘Bad Hair,’ ‘Shithouse,’ and the recent Netflix series ‘Wednesday,’ directed by Tim Burton, brings her exceptional talent and energy to the Lancôme family. Francoise Lehmann, Lancôme’s global brand president, expressed the brand’s honor in welcoming Joy Sunday. Lehmann remarked, “Her exceptional talent, unwavering passion, and fresh and young energy are truly inspiring.” Joy Sunday joins the esteemed group of Lancôme global ambassadors,…
Author: Team B.E
In a groundbreaking move, Silvostyle by PNG proudly announces the signing of Rasha Thadani as the face of its upcoming campaigns. This strategic partnership marks a significant milestone in the brand’s journey, propelling its image to unprecedented heights of success. Notably, Silvostyle is the first brand in India to have the talented Rasha as its ambassador, adding a fresh and vibrant dimension to its identity. Rasha Thadani, poised to make her Bollywood debut, embodies a unique fusion of talent, grace, and charisma that perfectly aligns with Silvostyle’s essence. Beyond her enchanting charm, Rasha profoundly appreciates the brand’s distinctive jewelry, making…
With the proliferation of online schools in recent years, the educational landscape has experienced a dramatic transition that has had a considerable impact. Even though traditional schools with brick-and-mortar locations have been the norm for a long time, online education is becoming an increasingly popular choice among both students and their parents. If you are having doubts about whether or not your child might benefit from attending an online school, the following are five convincing reasons to consider making the transfer. 1. Flexibility And Convenience One of the most significant benefits that online schools provide is the flexibility that they…
Stockholm, Sweden, 15 January 2023 – Sustainability-focused water purification innovator Bluewater is supplying reusable drinks bottles to all members of the ERT Formula E race team, both drivers and the support staff who work working tirelessly behind the scenes at the factory and during race events. The initiative is poised to eliminate the need for more than ten thousand 500ml plastic bottles during race weeks alone in 2023. although with team members using the bottles throughout the entire year, the impact is expected to be far more substantial. The ERT Team says that by adopting Bluewater’s state-of-the-art sustainable reusable bottles for the…
Harpic India has recently launched a new campaign named ‘Har neeli bottle Harpic nai Hoti’. In the latest advertisement, it can be seen that a male model enters a woman’s house, who calls her by his name as she’s shocked that the superstar has come to her place. Later, she tells him that she only uses Harpic, but the male model tells her that the new Harpic is thicker, has a special QR code as well, and makes the toilet properly clean. In the advertisement, it is clarified by Reckett India that artificial intelligence (AI)-enabled encryption technology is added to…
Tumbleweed, the TikTok sensation, has emerged as a social media powerhouse, achieving unprecedented popularity in a remarkably short time. Co-founded by Omar Parker and his producing partner Charlie Burt, Tumbleweed has become a household name on TikTok, surpassing the success of their prior YouTube venture, Captain’s Log. Omar Parker and Charlie Burt initially ventured into content creation through YouTube with Captain’s Log, garnering moderate success. However, the allure of TikTok’s distinctive and dynamic features drew them into the world of short-form video content. Eager to explore new horizons and reach a broader audience, the duo embraced TikTok’s fast-paced environment. In…
As 2024 begins, employees are finding that their bargaining power isn’t what it used to be. About a year ago, job opportunities and rising wages were abundant, but now, those trends are reversing, with fewer openings and slower wage growth. A recent comprehensive study by Rebel’s Guide to Project Management unveils a troubling trend – the amount of unpaid overtime labor that workers are contributing saw a staggering uptick last year. They surveyed 3,000 employees, with some astonishing observations. The data reveals a collective surge of 46 billion unpaid overtime hours in 2023, dwarfing figures from the previous year. On average, workers…
Renowned Indian director, producer, and television personality Karan Johar has been chosen as the brand ambassador for BLACK+DECKER® Large Appliances in India by Indkal Technologies, the license partner for BLACK+DECKER® in the country. This collaboration marks a significant move for the appliance brand, introducing its first celebrity partner to represent its line of Air Conditioners, Refrigerators, and Washing Machines. The announcement was made by Indkal Technologies, highlighting that BLACK+DECKER® Large Appliances embody a premium easy-by-design product range, known for its intuitive features that align seamlessly with Karan Johar’s style, craftsmanship, and commitment to delivering superior experiences, both on and off…
French luxury brand Dior has appointed Lebanese British actress Razane Jammal as the brand ambassador for its beauty line, Dior Beauty. Jammal, renowned for her roles in Netflix series such as “The Sandman” and “Paranormal,” expressed her gratitude for expanding her partnership with Dior on Instagram. In October 2022, Jammal was announced as the Middle East’s brand ambassador for Dior, and she has now extended her collaboration to include Dior Beauty. In an Instagram post, she shared her excitement, stating, “It gives me great pleasure to announce that I am now Dior’s Woman Ambassador for the Middle East.” Jammal emphasized…
Carrying forward the momentum from 2023, Xiaomi – a global technology brand, has made a spectacular start to 2024, with the Redmi Note 13 Series clocking a revenue of INR 1,000 crores since going on sale on January 10, 2024, at noon. The Redmi Note 13 Pro+ 5G and the Redmi Note 13 Pro 5G offer premium and pro-level features for users seeking to maximize their smartphone capabilities, like great display, flagship-level cameras, and super-fast charging. The Redmi Note 13 further continues the Note Series legacy of constantly pushing boundaries; elevating the popular and dependable Redmi Note experience to new…