Top Tips For Making Your Customers Feel Welcome In Store

The experience your customers have when they walk through the door could determine whether they purchase any of your products. It’s no secret that building a rapport with customers is essential for good business. If your customers feel welcome from the moment they enter your store, they’re far more likely to buy something.

If you’re looking for ways to make your customers feel welcome in your store, you’ve come to the right place. Take a look.

Make Eye Contact And Smile

As soon as your customers enter your store, you should make an effort to make eye contact and smile. This is a great way to let them know you’ve registered them entering your store. It’s also a good way to show that you are friendly and approachable.

It shows customers that you’re ready to speak with them whenever they need you. Many customers want to know that you’re there if needed but they don’t want to be hounded while they shop.

Make Conversation

You may see from their body language that customers are open to having conversations. Conversations are like gateways for learning. You can learn a lot about a customer from a simple conversation.

In addition to building a trusting relationship, it can also offer you an opportunity to tell customers more about your products. Many customers will come in with problems they want you to fix. Having a friendly conversation can help you to find out what your customers are looking for.

Play Music

Having some background music in your store is a good way to make your customers feel relaxed. Hearing familiar music can change brain chemistry and put a shopper in a good mood. When shoppers are in a good mood, they’re more likely to purchase products.

The music you play should be appropriate for your audience. Take a look at the best in store music for ideas of what to play in your store.

Always Be Ready To Assist

If a customer needs help with something and no help comes, they’ll leave the store without making a purchase. Customers don’t have time to waste so it’s important you’re ready to assist when they need it. As you carry on with your work, make sure to keep looking around the store periodically.

When you see a customer struggle with something or look around for assistance, walk over and ask how you can help.


Unfortunately, there are many instances when customer service assistance tries to assist and only frustrates the customer. It’s vital to listen to the customer and find out exactly what they’re looking for. Ask open ended questions to get as much information as possible.

This is a good opportunity to let customers know about special offers, promotions, or discounts. There may also be instances when customers complain or make suggestions. Reassure customers that all complaints and suggestions are welcomed and taken onboard.

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