Manushi Chhillar Takes the Spotlight as Clovia’s Brand Ambassador
Clovia, India’s renowned lingerie, sleep, and personal care brand, unveiled Manushi Chhillar, the former Miss World 2017, as its newest brand ambassador. This collaboration signals a significant milestone for Clovia, reinforcing its commitment to fostering relatable conversations and celebrating the essence of womanhood across the nation.
Manushi Chhillar, a name synonymous with grace and elegance, takes center stage in Clovia’s latest national TV ad campaign titled ‘Coffee to Club with Clovia.’ Through this campaign, Clovia aims to showcase its presence across various platforms, including OOH, digital, media, and television, while resonating with its diverse audience.
The heart of the TVC campaign revolves around the concept of Clovia being more than just a brand; it’s a supportive companion for women throughout life’s myriad adventures and moments. It portrays Clovia as a trusted friend, accompanying women through every phase of their lives, offering comfort, style, and confidence.
The TVC’s narrative unfolds with Manushi Chhillar engaging in candid conversations with her friend, embodying a spontaneous and adventurous spirit as she navigates her daily plans. From casual coffee outings to glamorous nights out, from heartfelt conversations with friends to moments of solitude, the campaign beautifully captures the essence of everyday life.
Through Manushi’s portrayal, Clovia emphasizes the joy of embracing life’s simple pleasures, from cherished friendships to overcoming heartbreaks. The campaign showcases Clovia’s diverse range of products and highlights its commitment to empowering women to embrace their individuality and confidently celebrate their femininity.
With Manushi Chhillar as its brand ambassador, Clovia aims to inspire women across the country to embrace their uniqueness and revel in every moment, no matter how big or small. Through its inclusive messaging and relatable storytelling, Clovia continues redefining beauty and empowerment standards, making every woman feel seen, heard, and celebrated.
As Clovia and Manushi Chhillar come together to celebrate the joy of being a woman, their partnership promises to ignite conversations, inspire confidence, and redefine the narrative surrounding femininity in today’s society. Together, they embark on a journey to empower women to embrace their individuality, chase their dreams, and live life to the fullest, one moment at a time.