Fujifilm signs Dabboo Ratnani as Brand Ambassador

Dabboo Ratnani, one of India’s most coveted fashion and celebrity photographers, is signed as Brand Ambassador by Fujifilm India Private Limited for its GFX series range in mirror-less cameras. As part of this strategic partnership, Fujifilm India will be rolling out various brand building initiatives with Dabboo Ratnani for its GFX range.

Fujifilm’s medium format GFX range is a popular choice among photo enthusiasts and professional photographers world-wide. With this state-of-the-art range of digital cameras, the company hopes to strengthen its foothold in the Mirrorless Segment and plans to achieve a 30% share in the Indian mirrorless market in the next 3-4 years.