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Fashion
Fashion Startup Estrolo ropes in Indian speedster Jasprit Bumrah as brand ambassador
Fashion startup Estrolo has appointed ODI bowler Jasprit Bumrah as brand ambassador for its denim range of jeans and shirts. The association is said to strengthen Estrolo’s position in Indian domestic apparel market. Speaking about the…
New Mommy Meghan Markle returns to work with a clothing brand to help unemployed women
Meghan Markle recently returned back to work after her maternity leave. The Duchess of Sussex recently launched her new workwear clothing initiative called Smart Works to help the unemployed woman. Mom Meghan Markle has now finally…
The Body Shop launches its first TVC with Shraddha Kapoor as new brand ambassador
With the aim to reach consumers across the length and breadth of India, The Body Shop, global iconic and ethical beauty brand has appointed Shraddha Kapoor its newest brand ambassador and has launched its first-ever TVC with Kapoor. …
Brandon Maxwell launches men’s, Alexander Wang: king of fashion week parties
Brandon Maxwell’s Brooklyn show has more than what people have expected. Besides, supermodels showcasing a more relaxed take of the designer’s vision, fans were surprised to see menswear on the runway. Speaking about the launch,…
Manyavar roped in Alia Bhatt as brand ambassador
Mohey, from the house of Manyavar, has appointed Bollywood star Alia Bhatt as its new brand ambassador. According to reports, Bhatt will endorse Mohey – ethnic celebration wear for women. The television commercial was already launched…
Summer Fridays’ CC Me Serum Launches today
Summer Fridays' CC Me Serum, which is the brand's first skincare product that's not a mask. CC Me Serum is a newer brand’s step to move out of the world of masking. According to the Summer Fridays social media account, the serum…
Insta-approved make-up brand Morphe to launch in Boots next month
The cult US brand is nearly impossible to get your hands on in the UK but will soon be available on the high street After Fenty Beauty and The Ordinary, now US-favourite Morphe is set to launch in Boots next month. Morphe was…
Rebecca Minkoff is set to Launch Beauty Brand
Rebecca Minkoff, who has established herself as a New York fashion mainstay with her ever-widening empire of clothing, accessories, handbags, eyewear, luggage, swimwear and even tech. And now the iconic designer is all set to launch her…
Why Versace expressed its “deepest apologies” to China?
Can you believe that a beautiful looking T-shirt can cause immense distress to a brand like Versace? But it has happened. An innocent-looking t-shirt has become so controversial in China that Versace has made. The brand has apologized for…
Bhumi Pednekar appointed as brand ambassador for Raisin
Women’s clothing line, Raisin Global has recently appointed Bollywood actor Bhumi Pednekar as their brand ambassador. The Surat-based brand has its presence in more than 160 stores across India and available in metros and…