Entrepreneurship-led salon chain Naturals has announced popular actor Sreeleela as its new brand ambassador, marking an important step in the company’s growth. The Chennai-based brand said this collaboration aligns with its long-term vision to empower entrepreneurs and create large-scale employment opportunities across India.
Naturals Salons has set a target to enable 1,000 entrepreneurs and create jobs for over 15,000 stylists by the end of 2026. The brand positions itself not only as a beauty and wellness chain but also as a platform that supports entrepreneurship, skill development, and self-reliance. By onboarding Sreeleela, Naturals aims to connect more deeply with young audiences and reinforce its message of aspiration and opportunity.
Commenting on the appointment, Naturals founder K Veena said the brand was looking for someone who truly reflects youth, energy, and ambition. According to her, Sreeleela strongly resonates with Gen Z and millennials, making her a natural fit for the brand’s identity. Veena highlighted that today’s younger generation seeks brands that feel relatable, inspiring, and forward-looking, values that Sreeleela represents both on and off screen.
Speaking about the company’s expansion plans, Veena said Naturals is focused on strengthening its presence in India. She said the brand believes India offers strong growth potential for structured, high-quality service businesses. The goal of creating 1,000 entrepreneurs and thousands of skilled jobs is rooted in this belief, with a focus on local empowerment and sustainable growth.
Sreeleela’s journey in the film industry mirrors the brand’s story of growth and determination. She began her career as a child artiste before making her debut as a lead actor in the 2019 film Kiss. Since then, she has gained popularity through her film performances, including Bhagavanth Kesari and Guntur Kaaram. Her rapid rise and strong connection with young audiences have made her one of the most admired faces of the new generation.
With Sreeleela as its brand ambassador, Naturals Salons aims to inspire young Indians to dream big, build careers, and explore entrepreneurship. The partnership reflects a shared vision of confidence, ambition, and growth, reinforcing Naturals’ commitment to beauty with purpose and opportunity with impact.