New Delhi: Garnier Men, one of India’s most trusted men’s skincare brands under L’Oréal India, has announced the appointment of Abhishek Sharma, India’s rising T20 cricket star, as its new brand ambassador. Alongside this exciting announcement, the brand also launched its latest innovation, the AcnoFight Gentle Cleanser, designed to provide effective yet gentle skincare solutions for men.
Garnier Men has long been known for its commitment to innovation, efficacy, and accessibility, empowering men across India to take better care of their skin. By bringing Abhishek Sharma on board, the brand aims to strengthen its connection with younger audiences who value authenticity, performance, and self-care.
Speaking about the collaboration, Ajay Simha, General Manager, Marketing at Garnier, shared: “Garnier Men has always been about innovation and efficacy, driven by a commitment to democratize beauty for men in India. We are thrilled to welcome Abhishek Sharma to our brand family, an individual who perfectly embodies the values of excellence and genuine performance with his vibrant energy, unwavering dedication on the field, and sheer confidence.”
Simha further added that Garnier Men’s new product launch marks the beginning of an exciting new phase for the brand.
“With our innovative new product, AcnoFight Gentle Cleanser, we aim to take Garnier Men to newer heights. As India’s number one men’s face wash brand, we’re committed to offering high-performance yet gentle skincare solutions that help men feel confident and ready to face every challenge.”
Expressing his excitement about joining Garnier Men, Abhishek Sharma said: “It’s an honour to join the Garnier family. The brand has always represented confidence, authenticity, and care, qualities I deeply believe in. As someone constantly exposed to the sun and spending long hours outdoors, skincare is important to me. Partnering with a brand that understands the modern man’s lifestyle and needs is truly special.”
The partnership with Abhishek Sharma reflects Garnier Men’s focus on connecting with today’s active, health-conscious, and confident generation. The new AcnoFight Gentle Cleanser caters to men seeking effective solutions for everyday skin concerns like acne and oil control, while still being mild on the skin.
With this collaboration, Garnier Men continues its journey as a leader in the men’s skincare market, emphasizing that real strength begins with self-care. The brand’s message is clear, confidence and performance go hand in hand when you feel good in your own skin.