Hollywood star Dakota Johnson has been announced as the new global brand ambassador for Valentino, marking a new creative chapter for the Italian fashion house.
In her statement, Dakota shared her excitement about the collaboration, saying, “I’m elated to be joining the Valentino family, and beyond happy to be reunited with my dearest friend Alessandro Michele. I am honored and excited to begin this new chapter with a team of such wonderful and talented people.”
This appointment highlights Valentino’s ongoing commitment to artistry, elegance, and cultural influence while also reuniting Johnson with Alessandro Michele, the brand’s new Creative Director.
Johnson’s fashion journey has long been admired, especially during her time as a muse for Michele at Gucci, where she became known for her romantic, bohemian style and stunning red carpet looks.
With Michele now bringing his poetic and nostalgic vision to Valentino, Dakota feels like the perfect fit for this new era. Her natural grace, confidence, and love for timeless fashion make her an ideal representative of the brand’s evolving identity.
As fans eagerly await her first campaign with Valentino, one thing is sure: Dakota Johnson’s fashion story is set to enter a bold and beautiful new phase.